Graphic Elements

The pattern is composed from the triangle element found in our UNIC crest. This graphic element was created to provide a unique look and make our communications recognisable.

Use this element carefully in a consistent and distinctive way to add visual interest and empower our brand.

Sometimes it may be appropriate to use an illustration rather than a photograph.

Illustrations may be graphic or photographic and they should:

• Look progressive and modern
• Have a clear message
• Communicate effectively

Illustrations should not look weak or cliché as this would contradict our key messages.