The 26th International Conference on Corporate and Marketing Communications is for academic researchers and educators as well as practitioners seeking to promote knowledge, stimulate dialogue, and set trends in the fields of marketing and corporate communication as well as brand creation and management.
This conference will consider both theoretical and empirical papers, working papers, and extended abstracts for review. In addition, ideas for special session proposals are welcomed. Successful authors will present their papers at the conference and all competitive papers accepted for the conference will be reviewed by the Editor for consideration to be submitted to the Journal of Marketing Communications (JMC). Prizes will be awarded for the best competitive paper and for the best working paper as judged by a panel of experts. The best competitive paper will receive automatic acceptance by the Journal of Marketing Communications, subject to requested editorial revisions.
Manuscript Preparation
Full paper
Papers should follow the Journal of Marketing Communications style. English is the language of the Conference and all related publications. Full-length articles: 6,000 words in total, including references and a maximum of 5 tables/figures.
Working paper
A working paper will generally not exceed 4,000 words. However, these papers, which are still work in progress, are expected to cover a short literature review, main research questions, methodological frame and preliminary results of research in order to get constructive feedback during the presentation.
Download Working Paper Template
Extended abstract
A typical extended abstract will generally not exceed 1,000 words excluding tables, figures and references. The extended abstract should include keywords at the beginning and the list of relevant references at the end. While writing your abstract, please consider covering the research objectives and questions, the research method, results or findings and originality of paper.
Download Extended Abstract Template
Before submitting your paper, you MUST ensure that you have fulfilled all of the journal’s style requirements.
Submission
An electronic copy in Microsoft Word should be sent to the following e-mail address [email protected] no later than February 14, 2022 clearly indicating the track (see section “Conference Tracks”) to which the manuscript should be considered. The submitted papers will be reviewed by the Committee of the conference.
Upon acceptance, the authors agree the following:
- To return the manuscript in correct format and time to be included in the conference proceedings.
- At least one author will present the manuscript at the conference and will register
- In case that an author presents more than one manuscript, each manuscript will require the registration of a different co-author.